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Marco Monterzino Industrial Designer and Innovation Consultant London consultant user research branding
Marco Monterzino | Human-centered Designer & Innovation Facilitator

The Future of Nut Snacking

In-house user research and branding for American food, snack and beverage company
 User Research     Workshop Facilitation     Innovation Strategy  

I was brought in to guide the in-house R&D team of an American multinational food, snack, and beverage company through a user research and innovation strategy project. Focusing on the theme of snacking, I led a series of workshops that explored new strategies and innovative approaches. Through deep qualitative insights, persona creation, and visual facilitation, I injected fresh thinking and crafted a clear strategy for the team’s future direction.

'' Marco brought incredible energy and creativity to our project. His trust infusing demeanour as a facilitator made all the difference. We’re thrilled with the results! '' 
Head of Marketing

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Marco Monterzino | Human-centered Designer & Innovation Facilitator

© Marco Monterzino Design 2024

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